We took inspiration from the concept of crowdfunding indeed. We realized that, in many ways, the best way to help artists fund their projects was to call out their community. Today, fans like to get involved in the music they love, and they want to actively support artists. Musical projects count for 10 to 20% of all crowdfunding projects in France. In the United States, 20% of the Kickstarter projects that reach their objective are musical projects.
Chantel De Lava’s soft synths and laid-bare vocals breathe new life into R&B-infused synthpop. Despite heavy use of electronics, the mix never loses warmth or depth of emotion, leaving room for more open sections and gorgeous vocal runs. Stay late for ZEMA, an electropop singer/producer who writes infectious tunes that will get your hips shakin’ of their own accord.